Get More Leads with Custom Websites for Service-Based Businesses
We’re not just building a website; we’re building a lead machine that works for you.
Your website should be your top sales tool, bringing you leads automatically—even while you’re off the clock. At BA Marketing & Publicity, we build custom websites that generate more leads, book more appointments, and drive real results for service businesses in the Midwest.
Get in touch with us today to schedule a FREE consultation!
70+
Service-Based Websites Launched
96%
Client Satisfaction Rate
1000+
Leads Generated for Local Businesses
Sick of Your Website Sitting There Doing Nothing?
Make Your Website Work For You And Your Business
You spent good money on your website, but where are the leads?
- Visitors come and leave without a trace.
- Your website looks nice, but your phone’s not ringing.
- You’ve tried marketing, but no one’s converting.
Sound familiar? You’re not alone. Most service-based businesses are stuck with websites that look good but don’t drive results.
Here’s the Problem:
Your website isn’t designed to convert.
It’s just sitting there, acting like an online brochure. You need more than just good design. You need a site that turns visitors into leads.
Imagine This Instead:
A website that works for you 24/7, driving leads even when you’re off the clock.
At BA Marketing & Publicity, we build lead-generating machines, not just websites.
- Every part of your site will be designed with conversion in mind.
- We use real search data to understand exactly what your customers need—and give it to them.
Backed by 25+ years of experience, we know what works and can help you see an 80% boost in leads in as little as 60 days.
Our Proven Website Development Process for Maximizing Leads
We know that service businesses like yours need a website that works as hard as you do—bringing in new leads and converting visitors into customers. Here’s how we build lead-generating websites step-by-step:
- Discovery: We research your business, audience, and competitors to build a strategy that drives conversions.
- User Experience (UX) Planning: We map out the user journey so visitors know exactly how to contact you or book your service.
- User Interface (UI)/Design: Every design element is focused on guiding users to convert.
- Custom Development: Built for performance, scalability, and Search Engine Optimization (SEO), ensuring you rank and convert.
Testing & Launch: We test across all devices to guarantee your site performs smoothly, generating leads from day one.
Let’s get your lead generating website started. Schedule a FREE Strategy Call!
Website Maintenance & Support Plans That Keep Your Business Growing
Your website needs more than a great launch—it needs to keep working for you. Our maintenance plans ensure your site stays secure, fast, and optimized, so you don’t lose potential leads due to downtime or outdated content.
Basic Hosting
Charged Annually
Website Edits Upon Request – Billed at Our Hourly Rate (30min Minimum)
Site Remains Active When Paid Within Terms
Value Hosting
Charged Annually
Includes 30 Minutes of Free Website Edits Each Month
Additional Website Edits Upon Request – Billed at Our Hourly Rate (30min Minimum)
Sites Remain Active When Paid Within Terms
Premium Hosting
Charged Annually
Includes 1 Hour of Free Website Edits Each Month
Additional Website Edits Upon Request – Billed at Our Hourly Rate (30min Minimum)
Sites Remain Active When Paid Within Terms
Find the perfect hosting plan for your business - Schedule A Free Consultation Today
Custom Websites That Generate More Leads for Service Businesses
Get Results From Your Website
We understand your biggest goal is more leads. That’s why every website we build is 100% customized, designed to convert visitors into leads, and built to last. We’re not just building a website; we’re creating an automated lead generation system tailored to your business.
What You Get:
- A high-converting, custom website tailored to your brand and goals.
- SEO-friendly development that helps your site rank and generate more traffic.
- Mobile-first, ensuring you capture leads no matter the device.
- Long-term partnership to support your growth.
Mobile-Optimized, SEO-Ready Websites That Rank and Convert
Get A Mobile-Friendly Website That Works For Your Business
In today’s mobile-first world, having a website that loads fast and ranks well is crucial. Our websites are built to:
- Capture leads from mobile devices with mobile-first design.
- Increase your visibility with SEO best practices built into the site from day one.
Keep visitors engaged with lightning-fast performance.
Schedule a Call to Start Generating More Leads with a Custom Website
Let’s bring your vision to life and start turning visitors into customers. Schedule a free call with our lead strategist, Trey, to discuss how we can create a website that works as your top sales tool.
Frequently Asked Questions about Website Development
How much does it cost to hire a website developer?
The cost of hiring a website developer varies based on the complexity of the project. For service businesses like HVAC, roofing, or brick-and-mortar stores, our custom websites start around $2.500. We build everything from scratch—no templates or shortcuts—and every site is tailored to your business goals.
How long does it take to develop a website?
A typical custom website build can take 60 days from the time the contract is signed, but timelines can vary depending on the scope and size of the project. Throughout the process, we work closely with you to ensure everything is done with your business needs and lead generation in mind.
Why should I hire a professional website developer instead of using a website builder like Wix?
While DIY website builders like Wix, GoDaddy, or Weebly may seem affordable, they often come with limitations in terms of customization, SEO, and lead generation capabilities. Our team builds custom websites that are designed specifically to generate leads and grow your business. We focus on performance, SEO, and mobile optimization, ensuring your site works as a sales tool.
What do I need to provide for the website development process?
We handle most of the heavy lifting during the website development process, but we’ll need your input on branding elements (like logos and color schemes), business goals, and content direction. If you don’t have content, we can assist with copywriting to ensure your website speaks to your audience.
Will my website be mobile-friendly?
Absolutely. Every website we build is fully optimized for mobile devices to ensure that users can easily navigate and convert on your site, whether they’re on a phone, tablet, or desktop.
Can I update my website after it’s built?
Yes, all of our websites are built on user-friendly content management systems (CMS), so you can easily update content like text, images, or blog posts. Note that every single element on the page is chosen to convert at a high level, so we recommend a maintenance plan if you prefer ongoing support and updates from our team.
What is included in your website maintenance plan?
Our website maintenance plans include regular security monitoring, backups, and monthly updates for WordPress, plugins, and themes. We also offer options for monthly SEO reporting and front-end edits to keep your site performing at its best.
Do you offer SEO as part of the web development service?
Yes, every website we build is SEO-optimized from the ground up, including on-page SEO elements like meta descriptions, alt tags, and keyword-focused content. We also offer ongoing SEO services to help your site rank higher and generate more leads over time.
What makes your websites better at generating leads?
Our websites are designed with lead generation in mind from day one. We focus on optimizing user experience (UX), placing clear call-to-actions (CTAs), and ensuring that every step of the visitor’s journey is geared toward conversion. This means more leads, appointments, and sales for your business.
How do I get started with building a new website?
Getting started is easy. Schedule a free strategy call with our lead web strategist, Trey, and we’ll walk you through our done-with-you process, ensuring that your website is fully tailored to your business needs and built to generate leads.